Microsoft Appoints Action Croatia to Manage All of Its PR in Croatia
Following Microsoft's appointment of Action Cyprus for launching Windows 7 in Cyprus in 2009, Action Croatia succeeded in a competitive pitch for a major Microsoft contract, against four other PR agencies. The work includes responsibility for provision of all PR services to Microsoft in Croatia, including consulting, events, crisis communications and media training.
Action Croatia will also take responsibility for managing all the PR for the annual Microsoft WinDays, Croatia's largest annual IT conference (2009 site here), which will be held in April 2010 for one week, and which usually sees over 2,000 visitors. Dario Susanj, Account Manager for Croatia, with the assistance of Bojana Mandic, will be responsible for the client relationship.
